{"id":1489,"date":"2020-02-27T09:22:14","date_gmt":"2020-02-27T09:22:14","guid":{"rendered":"https:\/\/integrationyantra.com\/?p=1489"},"modified":"2023-03-02T20:03:07","modified_gmt":"2023-03-02T20:03:07","slug":"link-building-to-increase-roi-and-strengthen-online-presence","status":"publish","type":"post","link":"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/","title":{"rendered":"Link Building: How to Increase ROI and Strengthen Online Presence"},"content":{"rendered":"
<\/div><\/div>\n

Link Building: How to Increase ROI and Strengthen Online Presence<\/h1>\n

Creating great content is one thing, but you\u2019ve to make sure that it reaches to the right audience at the right time. This means you have to build brand awareness and establish connections with your audience via different online channels.
\nOne of the most important factors to consider here is link building. Basically, backlinks help search engines like Google, Bing, Yahoo, etc identify and evaluate your website.<\/p>\n

The more high-quality backlinks a page has, the more online traffic it gets from search engine. <\/em><\/strong><\/p>\n

According to Ahrefs<\/a>, the #1 ranking web page in the search engine results page (SERPs) receives nearly 5%-14.5% more dofollow backlinks via new websites every month.<\/p>\n

There\u2019s a lot of things you need to know before you start building backlinks for your website and in this article, we\u2019ll quickly talk about the relevance of link building, how you can build quality links, and how it will benefit your business.<\/em><\/p>\n

Let’s begin.<\/p>\n

Link Building Brings Business<\/strong><\/h2>\n

The process of link building<\/a> can be broken down into two parts: integration and accrual. Integration refers to the volume (or lack) of interesting internal features that make a website stand out from competitors, thus making it popular (or unpopular) among consumers and clientele. A fully integrated site considers the needs and interests of all potential audience members, including customers, employees, prospective clients, industry affiliates, and competitors.<\/p>\n

You can improve your link-building program<\/a> by growing relationships with anyone who wants to spread the word of your company\u2019s excellence: loyal customers, employees, friends and family, brand advocates, and key business partners.<\/p>\n

Using SEO for Link Building<\/strong><\/p>\n

Links are also important, but if it comes with quality, to make your brand, product and services more visible in internet searches. Search engine optimization (SEO)<\/strong><\/a> can be a powerful tool for bringing traffic to your site<\/a><\/strong>, but link building will help you boost your site in the search results. Search engines work by picking up signals from links; therefore, the more high-quality links you have from your site to others \u2013 and from other sites to yours \u2013 the more often your webpages will appear. With a customized SEO strategy incorporating hyperlinks, your company will be able to achieve better search engine results.<\/p>\n

Once you start a link-building campaign, how do you know if it\u2019s working<\/a>?<\/strong> The tricky thing about grabbing the attention of search engines like Google and Bing with all those little hyperlinks is that they don\u2019t work individually. All of the keywords on your website work like a team to increase your search engine ranking. If you want to know how the different SEO keywords work \u2013 including which ones are the biggest earners of traffic and ROI \u2013 you\u2019ll need tools to do it.<\/p>\n

Are All These Links Driving Traffic?<\/strong><\/p>\n

Generally, your link-building success<\/a><\/strong> can be measured in your SEO ranking and by the number of quality links you have on your site. You can also pinpoint your best keywords by looking at referrals in Google Analytics. These simple statistics can be tracked internally, or you can hire an outside consultant to do the \u2019net detective work.<\/p>\n

Tracking the progress of your link-building campaign is where a digital marketer becomes invaluable. We can collect thorough information about your website, including which other sites and social media networks it interacts with, and provide real-time feedback to make sure your campaign is progressing as it should. If a link is hurting your site instead of helping, we can quickly identify and remove it. By analyzing data about your SEO keywords, you\u2019ll be able to pinpoint exactly what\u2019s working (and what\u2019s not) in your web content strategy.<\/p>\n

Don\u2019t Wait \u2013 Make the Right Connections Today<\/strong><\/p>\n

Link building can benefit your business tremendously. When done properly, it places your brand, products and services in front of more web users, specifically those in your target market. In today\u2019s digital age, gaining the competitive edge in the online market is critical, and knowing how to generate traffic to your website by using SEO tactics and external links will boost your business, increasing your return on investment (ROI).<\/p>\n

If you want a link-building expert who can help you right from day one, feel free to reach out to us<\/a><\/strong> and we will help you design your strategy to get more traffic and boost visibility.<\/p>\n<\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":6738,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[161],"tags":[44],"aioseo_notices":[],"yoast_head":"\nLink Building: How to Increase ROI and Strengthen Online Presence - Integration Yantra Inc.<\/title>\n<meta name=\"description\" content=\"Learn how to use the power of link building to drive traffic to your site, improve your SEO ranking, and increase ROI in your digital marketing endeavors.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Link Building: How to Increase ROI and Strengthen Online Presence\" \/>\n<meta property=\"og:description\" content=\"Learn how to use the power of link building to drive traffic to your site, improve your SEO ranking, and increase ROI in your digital marketing endeavors.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/\" \/>\n<meta property=\"og:site_name\" content=\"Integration Yantra Inc.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/IntegrationYantra\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-27T09:22:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-02T20:03:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/integrationyantra.com\/wp-content\/uploads\/2014\/02\/link-building-concept.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1021\" \/>\n\t<meta property=\"og:image:height\" content=\"680\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Integration Yantra Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@iyantrainc\" \/>\n<meta name=\"twitter:site\" content=\"@iyantrainc\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Integration Yantra Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/\"},\"author\":{\"name\":\"Integration Yantra Team\",\"@id\":\"https:\/\/integrationyantra.com\/en\/#\/schema\/person\/1601cc4f27803c09142eed7ba3c6bcf9\"},\"headline\":\"Link Building: How to Increase ROI and Strengthen Online Presence\",\"datePublished\":\"2020-02-27T09:22:14+00:00\",\"dateModified\":\"2023-03-02T20:03:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/\"},\"wordCount\":822,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/integrationyantra.com\/en\/#organization\"},\"keywords\":[\"link building\"],\"articleSection\":[\"Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/\",\"url\":\"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/\",\"name\":\"Link Building: How to Increase ROI and Strengthen Online Presence - Integration Yantra Inc.\",\"isPartOf\":{\"@id\":\"https:\/\/integrationyantra.com\/en\/#website\"},\"datePublished\":\"2020-02-27T09:22:14+00:00\",\"dateModified\":\"2023-03-02T20:03:07+00:00\",\"description\":\"Learn how to use the power of link building to drive traffic to your site, improve your SEO ranking, and increase ROI in your digital marketing endeavors.\",\"breadcrumb\":{\"@id\":\"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/integrationyantra.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Link Building: How to Increase ROI and Strengthen Online Presence\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/integrationyantra.com\/en\/#website\",\"url\":\"https:\/\/integrationyantra.com\/en\/\",\"name\":\"Integration Yantra Inc.\",\"description\":\"Trusted expert for all your digital solutions\",\"publisher\":{\"@id\":\"https:\/\/integrationyantra.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/integrationyantra.com\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/integrationyantra.com\/en\/#organization\",\"name\":\"Integration Yantra Inc.\",\"alternateName\":\"Integration Yantra\",\"url\":\"https:\/\/integrationyantra.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/integrationyantra.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/integrationyantra.com\/wp-content\/uploads\/2023\/03\/integration-yantra-logo-symbol.png\",\"contentUrl\":\"https:\/\/integrationyantra.com\/wp-content\/uploads\/2023\/03\/integration-yantra-logo-symbol.png\",\"width\":149,\"height\":149,\"caption\":\"Integration Yantra Inc.\"},\"image\":{\"@id\":\"https:\/\/integrationyantra.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/IntegrationYantra\/\",\"https:\/\/twitter.com\/iyantrainc\",\"https:\/\/www.linkedin.com\/company\/iyantrainc\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/integrationyantra.com\/en\/#\/schema\/person\/1601cc4f27803c09142eed7ba3c6bcf9\",\"name\":\"Integration Yantra Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/integrationyantra.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/ce0fd58beaafde6d3655db769b3090da?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/ce0fd58beaafde6d3655db769b3090da?s=96&d=mm&r=g\",\"caption\":\"Integration Yantra Team\"},\"description\":\"Welcome to Integration Yantra, where we strive for excellence in all aspects of creative marketing, digital marketing and eCommerce Development Services and Solutions. Our team is made up of talented subject-matter experts (SME) who are passionate about what they do. From our writers who meticulously research and craft blog posts to our UX designers, developers, testers, and marketers who work together to deliver the best results possible, we are dedicated to providing our clients with the highest level of service. Read about our services here. \/ Bienvenue \u00e0 Int\u00e9gration Yantra, o\u00f9 nous visons l'excellence dans tous les aspects du marketing cr\u00e9atif, du marketing digital et des services et solutions de d\u00e9veloppement du commerce \u00e9lectronique. Notre \u00e9quipe est compos\u00e9e d'experts en la mati\u00e8re talentueux qui sont passionn\u00e9s par ce qu'ils font. De nos r\u00e9dacteurs qui recherchent m\u00e9ticuleusement et con\u00e7oivent des articles de blog \u00e0 nos concepteurs UX, d\u00e9veloppeurs, testeurs et sp\u00e9cialistes du marketing qui travaillent ensemble pour fournir les meilleurs r\u00e9sultats possibles, nous nous engageons \u00e0 fournir \u00e0 nos clients le plus haut niveau de service. D\u00e9couvrez nos services ici.\",\"sameAs\":[\"http:\/\/integrationyantra.com\"],\"url\":\"https:\/\/integrationyantra.com\/en\/author\/root\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Link Building: How to Increase ROI and Strengthen Online Presence - Integration Yantra Inc.","description":"Learn how to use the power of link building to drive traffic to your site, improve your SEO ranking, and increase ROI in your digital marketing endeavors.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/","og_locale":"en_US","og_type":"article","og_title":"Link Building: How to Increase ROI and Strengthen Online Presence","og_description":"Learn how to use the power of link building to drive traffic to your site, improve your SEO ranking, and increase ROI in your digital marketing endeavors.","og_url":"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/","og_site_name":"Integration Yantra Inc.","article_publisher":"https:\/\/www.facebook.com\/IntegrationYantra\/","article_published_time":"2020-02-27T09:22:14+00:00","article_modified_time":"2023-03-02T20:03:07+00:00","og_image":[{"width":1021,"height":680,"url":"https:\/\/integrationyantra.com\/wp-content\/uploads\/2014\/02\/link-building-concept.jpg","type":"image\/jpeg"}],"author":"Integration Yantra Team","twitter_card":"summary_large_image","twitter_creator":"@iyantrainc","twitter_site":"@iyantrainc","twitter_misc":{"Written by":"Integration Yantra Team","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/#article","isPartOf":{"@id":"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/"},"author":{"name":"Integration Yantra Team","@id":"https:\/\/integrationyantra.com\/en\/#\/schema\/person\/1601cc4f27803c09142eed7ba3c6bcf9"},"headline":"Link Building: How to Increase ROI and Strengthen Online Presence","datePublished":"2020-02-27T09:22:14+00:00","dateModified":"2023-03-02T20:03:07+00:00","mainEntityOfPage":{"@id":"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/"},"wordCount":822,"commentCount":0,"publisher":{"@id":"https:\/\/integrationyantra.com\/en\/#organization"},"keywords":["link building"],"articleSection":["Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/","url":"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/","name":"Link Building: How to Increase ROI and Strengthen Online Presence - Integration Yantra Inc.","isPartOf":{"@id":"https:\/\/integrationyantra.com\/en\/#website"},"datePublished":"2020-02-27T09:22:14+00:00","dateModified":"2023-03-02T20:03:07+00:00","description":"Learn how to use the power of link building to drive traffic to your site, improve your SEO ranking, and increase ROI in your digital marketing endeavors.","breadcrumb":{"@id":"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/integrationyantra.com\/en\/link-building-to-increase-roi-and-strengthen-online-presence\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/integrationyantra.com\/en\/"},{"@type":"ListItem","position":2,"name":"Link Building: How to Increase ROI and Strengthen Online Presence"}]},{"@type":"WebSite","@id":"https:\/\/integrationyantra.com\/en\/#website","url":"https:\/\/integrationyantra.com\/en\/","name":"Integration Yantra Inc.","description":"Trusted expert for all your digital solutions","publisher":{"@id":"https:\/\/integrationyantra.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/integrationyantra.com\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/integrationyantra.com\/en\/#organization","name":"Integration Yantra Inc.","alternateName":"Integration Yantra","url":"https:\/\/integrationyantra.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/integrationyantra.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/integrationyantra.com\/wp-content\/uploads\/2023\/03\/integration-yantra-logo-symbol.png","contentUrl":"https:\/\/integrationyantra.com\/wp-content\/uploads\/2023\/03\/integration-yantra-logo-symbol.png","width":149,"height":149,"caption":"Integration Yantra Inc."},"image":{"@id":"https:\/\/integrationyantra.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/IntegrationYantra\/","https:\/\/twitter.com\/iyantrainc","https:\/\/www.linkedin.com\/company\/iyantrainc"]},{"@type":"Person","@id":"https:\/\/integrationyantra.com\/en\/#\/schema\/person\/1601cc4f27803c09142eed7ba3c6bcf9","name":"Integration Yantra Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/integrationyantra.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/ce0fd58beaafde6d3655db769b3090da?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ce0fd58beaafde6d3655db769b3090da?s=96&d=mm&r=g","caption":"Integration Yantra Team"},"description":"Welcome to Integration Yantra, where we strive for excellence in all aspects of creative marketing, digital marketing and eCommerce Development Services and Solutions. Our team is made up of talented subject-matter experts (SME) who are passionate about what they do. From our writers who meticulously research and craft blog posts to our UX designers, developers, testers, and marketers who work together to deliver the best results possible, we are dedicated to providing our clients with the highest level of service. Read about our services here. \/ Bienvenue \u00e0 Int\u00e9gration Yantra, o\u00f9 nous visons l'excellence dans tous les aspects du marketing cr\u00e9atif, du marketing digital et des services et solutions de d\u00e9veloppement du commerce \u00e9lectronique. Notre \u00e9quipe est compos\u00e9e d'experts en la mati\u00e8re talentueux qui sont passionn\u00e9s par ce qu'ils font. De nos r\u00e9dacteurs qui recherchent m\u00e9ticuleusement et con\u00e7oivent des articles de blog \u00e0 nos concepteurs UX, d\u00e9veloppeurs, testeurs et sp\u00e9cialistes du marketing qui travaillent ensemble pour fournir les meilleurs r\u00e9sultats possibles, nous nous engageons \u00e0 fournir \u00e0 nos clients le plus haut niveau de service. D\u00e9couvrez nos services ici.","sameAs":["http:\/\/integrationyantra.com"],"url":"https:\/\/integrationyantra.com\/en\/author\/root\/"}]}},"_links":{"self":[{"href":"https:\/\/integrationyantra.com\/en\/wp-json\/wp\/v2\/posts\/1489\/"}],"collection":[{"href":"https:\/\/integrationyantra.com\/en\/wp-json\/wp\/v2\/posts\/"}],"about":[{"href":"https:\/\/integrationyantra.com\/en\/wp-json\/wp\/v2\/types\/post\/"}],"author":[{"embeddable":true,"href":"https:\/\/integrationyantra.com\/en\/wp-json\/wp\/v2\/users\/1\/"}],"replies":[{"embeddable":true,"href":"https:\/\/integrationyantra.com\/en\/wp-json\/wp\/v2\/comments\/?post=1489"}],"version-history":[{"count":3,"href":"https:\/\/integrationyantra.com\/en\/wp-json\/wp\/v2\/posts\/1489\/revisions\/"}],"predecessor-version":[{"id":7016,"href":"https:\/\/integrationyantra.com\/en\/wp-json\/wp\/v2\/posts\/1489\/revisions\/7016\/"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/integrationyantra.com\/en\/wp-json\/wp\/v2\/media\/6738\/"}],"wp:attachment":[{"href":"https:\/\/integrationyantra.com\/en\/wp-json\/wp\/v2\/media\/?parent=1489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/integrationyantra.com\/en\/wp-json\/wp\/v2\/categories\/?post=1489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/integrationyantra.com\/en\/wp-json\/wp\/v2\/tags\/?post=1489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}